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Integrations

Table of Content

Table of Content

Integrations

Integrations

Setup and manage integrations

BirdseyePost integrates with leading ecommerce and marketing platforms to help you sync data, automate campaigns, and attribute results—no manual work required. Whether you're pulling in your existing audience or pushing out leads for retargeting, integrations make your workflows faster and smarter.

Shopify

BirdseyePost’s Shopify integration connects your ecommerce store directly to your direct mail efforts—helping you drive revenue with minimal manual effort.

What it enables:
  • Automated SmartMailers: Send behavior-triggered postcards based on customer activity in Shopify (e.g., abandoned cart, VIP, winback)

  • Customer Syncing: SnapCapture leads and campaign recipients can be synced back to your Shopify store as marketing profiles

  • Revenue Attribution: Orders from direct mail are automatically tracked and attributed to the specific campaign and postcard that drove the conversion

Shopify integration setup:
  • Connect your Shopify store in the Integrations Settings, during onboarding, or during campaign setup

  • Once connected, your customer data will sync in real time

  • You can add multiple Shopify stores and manage them independently

  • Add one or multiple stores

  • Enables SmartMailers and Shopify-based Retention targeting

  • Required for revenue attribution and syncing SnapCapture leads


Klaviyo

BirdseyePost integrates deeply with Klaviyo to enable automated, personalized direct mail campaigns based on your Klaviyo data and flows.

What it enables:
  • Automated SmartMailers: Send behavior-triggered postcards based on profile veentsy in Klaviyo (e.g., abandoned cart, VIP, winback)

  • Customer Syncing: SnapCapture leads and campaign recipients can be synced back to your Klaviyo account as profiles

Klaviyo integration setup:
  • Connect during through the Integration Settings

  • Once connected, Klaviyo profiles and events can be used for SmartMailer Retention campaigns

  • Klaviyo SmartMailers are currently set up by our team—contact us to get started. Self-setup is coming soon.

Klaviyo integration details:

Below is a breakdown of supported use cases and the Klaviyo API endpoints involved.

Use Case

Klaviyo API Endpoint(s)

Trigger mail from Klaviyo events

/api/events/
/api/profiles/

Trigger mail from Klaviyo flows or flow actions

/api/flows/
/api/flows/{id}/flow-actions
/api/profiles/

Filter mail based on predictive analytics

/api/profiles/

Reference past campaign images for design

/api/images/

Add new leads to Klaviyo after QR scan

/api/profiles/ (write access)
/api/lists/ (write access)

Send mail to profiles in a Klaviyo list

/api/lists/ (read)
/api/profiles/ (read)

Send mail to profiles in a Klaviyo segment

/api/segments/ (read)
/api/profiles/ (read)


CSV Import/Export

BirdseyePost can accept data from any source using CSVs. You can:

  • Upload lists for one-time campaigns

  • Export SnapCapture leads for use in Klaviyo, email, ads, or CRM tools

Request Additional Integrations

We're actively expanding our integration ecosystem. If there's a CRM, ecommerce tool, or marketing platform you use that isn't listed here, let us know. We prioritize integrations based on customer demand.

Email us at support@birdseyepost.com with your request, and our team will follow up with next steps.