The Ultimate Direct Mail Platform for E-commerce & D2C Brands
July 8, 2025
Cut through the digital noise. Reimagine your marketing with direct mail that delivers.
In a world overwhelmed by digital ads and overflowing inboxes, direct mail is back, and it's smarter than ever. This isn’t your grandparents’ direct mail. We're talking automated, personalized, trackable direct mail that integrates with your tech stack and drives real results.
If you're looking for the best software for direct mail, especially for retail and ecommerce brands, you're in the right place.
Enter BirdseyePost, the leading direct mail platform designed for Shopify and Klaviyo users. With its automation capabilities and data-driven features, BirdseyePost transforms traditional mail into a modern growth machine for your e-commerce or D2C brand.
Why Direct Mail still matters (and excels) for E-commerce
Digital marketing channels are oversaturated. Customer acquisition costs (CAC) are skyrocketing, and open rates for email campaigns are plummeting. Yet, direct mail offers a unique advantage—physical mail gets noticed, touched, and acted upon.
Here’s why direct mail is a secret weapon for online brands:
High Engagement: Physical mail commands attention in ways emails can’t.
Brand Recall: A tactile mailing experience makes your brand memorable.
Data-Driven Results: With platforms like BirdseyePost, you can track performance in real time.
With BirdseyePost, you’re not just sending mail. You’re building a tactile, high-converting experience powered by your ecommerce data. This is direct mail that works with Klaviyo, syncs seamlessly with Shopify, and scales across your customer lifecycle.
The BirdseyePost difference — a One-Stop-Shop for Direct Mail Marketing
BirdseyePost is more than just a platform. It's your operating system for direct mail, built to handle every step of your campaign from design to delivery.
Whether you're retargeting Shopify visitors, reactivating Klaviyo segments, or acquiring new customers with high-impact creative, BirdseyePost gives you the tools, creative power, and automation to make it seamless. No juggling printers, designers, and mailing lists. We do it all.
Plus, our super fast turnaround means we can get your postcards printed in as little as 48 hours.
Built for E-Commerce
BirdseyePost was built specifically for fast-growing e-commerce brands that want results without complexity. Here's how it transforms direct mail into a high-performing marketing channel:
All-in-One Service: Strategy, design, printing, postage, and tracking—done.
Shopify Integration
Trigger postcards automatically based on Shopify data—a cart left abandoned, a first-time buyer’s welcome, or a VIP’s exclusive offer. Recover up to 20% of sales lost to abandoned carts with timely, personalized outreach.
Klaviyo Integration
Use Klaviyo triggers to send mail as precisely as you do email. Feature customers’ purchase history or preferences to craft tailored campaigns that drive repeat sales.SnapCapture™ QR Codes
Enhance engagement with scannable, trackable QR codes. Turn every postcard interaction into a measurable lead or conversion.SmartMailers™ Automation
Automate mail campaigns just like email flows. Set up sequences for welcome greetings, birthday surprises, or lapsed-customer win-backs—all without lifting a finger.
Real-Time Analytics Dashboard
Measure what matters. Track scans, responses, and conversions, and gain insights into exactly how your campaigns are performing.
48-Hour Print Speed: Go from final proof to production in under two days.
Real brands. Real results.
BirdseyePost is a performance partner for fast-growing e-commerce brands. Here’s some real life use cases of how top brands are leveraging direct mail capabilities to drive growth:
Mod Lighting uses BirdseyePost to retarget high-intent visitors with premium print designs that match their luxury aesthetic. Every postcard feels like an extension of their website.
EZ Bombs uses postcards to welcome new customers, build community, and introduce cross-sell offers. Their playful, colorful aesthetic translates beautifully into direct mail.
Caitlyn Minimalist leverages personalized mailers to re-engage lapsed customers—turning one-time buyers into repeat shoppers with custom messages and offers.
Thu Brulé runs deeply targeted acquisition campaigns, using QR codes to capture leads and track conversion data seamlessly.
Why Choose BirdseyePost?
Unlike generalist platforms, BirdseyePost is purpose-built for e-commerce and D2C businesses. Whether you’re in luxury, lifestyle, or wellness, its seamless Shopify and Klaviyo integrations save time and deliver ROI fast.
See BirdseyePost in Action by Industry:
Frequently Asked Questions
What is the best software for direct mail?
If you’re a retail or D2C brand using Shopify or Klaviyo, BirdseyePost is one of the best software options for direct mail. It offers done-for-you service, deep integrations, and advanced tracking features not found in legacy platforms.
What are the top direct mail platforms with Shopify integration?
The top platforms often mentioned include BirdseyePost, PostPilot, and Lob. However, BirdseyePost stands out for its user-friendly automation, creative support, and built-for-ecommerce approach. It connects directly with your Shopify store to trigger personalized mailers automatically.
Can I send direct mail using Klaviyo data?
Yes. BirdseyePost offers direct mail that works with Klaviyo, allowing you to sync segments, use custom properties for personalization, and automate campaigns directly from your flows. It's the easiest way to bring lifecycle marketing into the real world.
How does BirdseyePost compare to other direct mail platforms?
While other platforms focus on either developers (like Lob) or do-it-yourself marketers (like Postalytics), BirdseyePost is optimized for fast-growing ecommerce brands that need results. It combines:
Full creative support
Advanced attribution via QR and SnapCapture
Campaign management and analytics
Direct integrations with your existing stack
Is direct mail really effective for online brands?
Absolutely. While email and social are great for quick hits, direct mail stands out for driving long-term brand recall, higher engagement, and reactivation. When personalized and well-timed, mail can outperform even your best-performing email flow.
Ready to launch direct mail that actually converts?
BirdseyePost makes it simple, automated, and data-driven—just like your best digital campaigns.
Get Started with BirdseyePost
Direct mail is no longer just an old-school marketing tool—it’s a modern, data-powered channel ready to scale your e-commerce brand.
Why wait? Launch your personalized direct mail campaigns today. With BirdseyePost, you’ll build deeper connections, boost sales, and stand out in a crowded marketplace.
Explore BirdseyePost, the best Direct Mail software for Shopify and Klaviyo
Get Started Now to see BirdseyePost in action for your industry.
