Get started: Book a call with a Direct Mail expert to launch your campaign

Franchises

Local marketing at
every location

Local marketing at
every location

BirdseyePost helps franchisors and multi-unit operators launch consistent, hyper-local direct mail across every location — from a single QSR or florist to a 500-unit network.

BirdseyePost helps franchisors and multi-unit operators launch consistent, hyper-local direct mail across every location — from a single QSR or florist to a 500-unit network.

Hey Lena!

Lena Whitmore

Address

Direct mail that drives traffic to every location in your network

Direct mail that drives traffic to every location in your network

Whether you’re launching a grand opening, ramping up a new franchisee, supporting a co-op campaign, or rolling out a system-wide promotion, BirdseyePost makes it easy to deploy mailers built for each market.

Why Direct Mail Works for Franchises

Direct mail for the 21st century

Why Direct Mail Works for Franchises

Guaranteed visibility

Your customers might miss an email — they won’t miss their mailbox.

Your customers might miss an email — they won’t miss their mailbox.

Premium feel that matches the product

Premium feel that matches the product

A luxury postcard feels like a brand moment — not another ad.

A luxury postcard feels like a brand moment — not another ad.

Built for gifting occasions

You hit demand windows when people are actively buying.

You hit demand windows when people are actively buying.

Starting at

$5,000*

All-in

Premium quality postcard (matte finish)

Target households using our database

Re-engage your existing customers

Address cleansing + USPS processing included

SnapCapture QR tracking on every mailer

Most franchises use this for special events, store openings, and winbacks.

*Includes print, postage, tracking, mailing and tax

SnapCapture: the tracking layer direct mail has been missing

SnapCapture: the tracking layer direct mail has been missing

Every mailer includes a unique QR code so you can track performance in real time.

How many people scanned per campaign


How many people scanned per campaign

Which creative is generating engagement


Which creative is generating engagement

For retention based campaigns, see who scanned, when and what they clicked

Shopify order attribution tied to individual recipients


Shopify order attribution tied to individual recipients

Hailey Larsson

Email

Highly Qualified

New Contact

Hailey Larsson

Email

Highly Qualified

New Contact

Direct mail shouldn’t be a black box. SnapCapture makes it measurable.

Launch in 3 simple steps

Launch in 3 simple steps

Full design services with our in-house experts.
They know how to craft high-impact and engaging mailers.

Full design services with our
in-house experts. They know how to
craft high-impact ecommerce mailers.

Step 1: Pick your goal

Awareness, seasonal push, winback, or acquisition.

Step 2: We print + mail

Full-service: printing, postage, processing, tracking.

Step 3: Track results

Scans, traffic, conversions tied back to your mailers.

How French Florist used BirdseyePost

How French Florist used BirdseyePost

French Florist partnered with BirdseyePost to:

  • Boost awareness around store locations

  • Run seasonal mail drops for holiday demand

  • Drive measurable engagement using SnapCapture™

  • Support franchise openings with radius-based targeting

Working with BirdseyePost on our recent direct mail campaign for TimShop was an incredibly smooth and collaborative experience from start to finish. Adam, Matt and their team were proactive, responsive, and brought thoughtful creative insights to every step of the process—from strategy to execution. We were impressed with how quickly the campaign came together and how seamlessly the team brought our vision to life. One of the standout features for us was BirdseyePost’s SnapCapture technology, which allowed us to track engagement transparently and in real time. Having that level of visibility gave our team clear insights into campaign performance and helped us quantify impact effectively. It was truly a pleasure working with a partner who understands the pace and precision needed in retail eCommerce. We’re excited about the results and look forward to future collaborations.

Working with BirdseyePost on our recent direct mail campaign for TimShop was an incredibly smooth and collaborative experience from start to finish. Adam, Matt and their team were proactive, responsive, and brought thoughtful creative insights to every step of the process—from strategy to execution. We were impressed with how quickly the campaign came together and how seamlessly the team brought our vision to life. One of the standout features for us was BirdseyePost’s SnapCapture technology, which allowed us to track engagement transparently and in real time. Having that level of visibility gave our team clear insights into campaign performance and helped us quantify impact effectively. It was truly a pleasure working with a partner who understands the pace and precision needed in retail eCommerce. We’re excited about the results and look forward to future collaborations.

Cherie Chandhok

Cherie Chandhok

Sr. Analyst, Restaurant Brands International

(Tim Horton's, Burger King, & Popeyes)

Sr. Analyst, RBI

Sr. Analyst, Restaurant Brands International

(Tim Horton's, Burger King, & Popeyes)

Formats available

Medium Postcard

Medium Postcard

5" x 7"

Large Postcard

Large Postcard

6" x 9"

Letter in envelope

Letter in envelope

8.5" x 11"

Most florists start with 6x9 — it’s premium, cost-effective, and gets the best scan response.

Want to test direct mail the right way?

We’ll recommend audience, cadence, offer, and format — then print + mail everything for you.

Want to test direct mail the right way?

We’ll recommend audience, cadence, offer, and format — then print + mail everything for you.

Want to test direct mail the right way?

We’ll recommend audience, cadence, offer, and format — then print + mail everything for you.

  • No platform fees

  • Print + postage included

  • Launch in 1 week

  • No platform fees

  • Print + postage included

  • Launch in 1 week