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Syncing Contacts

Generating Postcard

QR scans

2,957

Identifying Audience

Tracking Engagement

Send personalized direct mail and track results, automatically.

Say hello to Penny© 👋 the all-in-one agent for creating, sending and tracking effective postcard campaigns that seamlessly integrate with your marketing funnel. It's your new marketing superpower.

Schedule a call

Schedule a call

  • Bermies Swimwear Direct Mail Postcard
  • Harry Rosen Apparel Direct Mail Postcard
  • Harry Rosen Apparel Direct Mail Postcard
  • Harry Rosen Apparel Direct Mail Postcard
  • Harry Rosen Apparel Direct Mail Postcard

Why BirdseyePost

The all-in-one platform for modern direct mail

Get campaigns out in days, not weeks, with done-for-you service that makes it as easy as setting up email.

Direct mail that delivers

Top brands use targeted direct mail to cut through the noise and boost sales. With BirdseyePost, you get precision targeting, real-time tracking, and one-to-one attribution.

Book a call

Book a call

See how Mastermind Toys drove in-store and online winback

Set up powerful direct mail campaigns in just a few clicks

Audience Targeting

Female

Has Dog

Luxury Shopper

California

Email

Phone Number

Address

Rae Lienzos

Highly Qualified

Find the right audience to target

Reach the right people with advanced audience targeting and address verification, to effectively drive customer acquisition and retention.

Hey Sarah!

Sarah Birch

Personalize every mailer

Match the right products, copy, and visuals to each recipient.

Total Revenue

$

1,234,567

Real-time insights

See advanced attribution metrics, and know exactly who's engaged.

Campaign Setup

Design

Print & Ship

Track Performance

Fully automated, end-to-end

Automatically trigger, personalize, print and send postcards based on your campaign goals.

Integrate with your marketing stack

Sync across your existing platforms and tools.

Address

Nav Patel

Address Verified

Address verification

Included in every campaign

Hey Kim,

Treat yourself

Best-in-class designs

Free designs, done-for-you.

Chat with us!

24/7 support

Just a Slack message, call or email away.

Why Direct Mail?

Skip the inbox.
Land in their hands.

Digital channels are overcrowded and unpredictable.
Stand out from the crowd with the channel that works.

90%

37%

Open Rates

Highly engaging

Recipients are far more likely to open and read physical mail than digital channels.

Paid Search

Email

Direct Mail

$50

$21

$19

Customer Acquisition Cost

Cheaper than a click

The ROI of direct mail surpasses email, paid search and online display ads.

Direct Mail

5%

Email

1%

Response Rates

Incredibly effective

Response rates for direct mail are more than 5X times more than email marketing.

Get in touch

Get in touch

Direct mail for any industry

Drive engagement, conversions, and growth with trackable direct mail—no matter your industry.

CPG & Retail

Drive in-store foot traffic so products fly off the shelves

Ecommerce

Boost sales with personalized, triggered direct mail flows

Home Services

Drive leads and repeat business in your service area

Wellness & Clinics

Generate local awareness and attract loyal clients

Real Estate

Mail smarter to connect with your next buyers & sellers

B2B

Drive leads through your funnel with highly-targeted direct mail

Why Birdseye

Direct mail works.
Now make it work for you.

Incredibly effective, strikingly simple, and fully trackable,

The world's first AI agent for Direct Mail.

Penny makes launching and managing direct mail campaigns effortless. Easily set up your campaign, sit back, and relax—Penny takes care of everything while you watch the sales roll in.

Kendra,

We Miss You!

Send Winback Postcard

Draft Personalized Campaign

Last Purchased 180+ Days

SmartMailers™

Automate lifecycle and retention marketing

Works with

|

With triggered SmartMailers™, sending direct mail to the right customer at the right time has never been easier. Set up high-impact flows in minutes with Penny—send welcome offers, cart recovery postcards, win-back campaigns, and more. Once live, Penny handles everything, so you can set sit back, and watch the sales roll in.

Learn about triggered SmartMailers >

Who would you like to reach with your campaign?

I'm focusing on male users

in the New York City area

Got it! Let me craft the perfect audience for you

Audience Size

14 908

Narrow

Broad

Acquisition

Acquire new customers with precise targeting

Boost brand awareness and connect with new prospects through direct mail. Just tell Penny who your ideal customer is — she’ll search our database of over 200 million North American consumers and use advanced demographic, geographic, and psychographic targeting to find the perfect match. When recipients scan your postcard, you’ll instantly receive an opted-in lead—even if they don’t purchase.

Learn about customer acquisition >

BUY 1 GET 1 FREE

Hey Nav,

Now Near You!

Address

Nav Patel

Personalization

Personalize every postcard with tailored content

Automatically customize every postcard to match each customer’s profile—text, images, products, and more. Drive in-store foot traffic with SmartMaps™, featuring store locators based on home addresses. Even send product recommendations from past purchases. Just tell Penny what to personalize, and she’ll handle the rest.

Learn about personalization and SmartMaps™ >

New profiles acquired

56,920

Last 90 days

Address

Ashley Kingsley

New Contact

Total Revenue

$

1,234,567

SnapCapture™

Track engagement, sync contacts, and capture new leads

See exactly who engages with your postcard with Birdseye's SnapCapture™ technology, which generates unique QR codes for each postcard recipient. The moment prospects scan, they’re automatically opted into your marketing list. From there, you can seamlessly retarget recipients across your digital channels.

Learn about engagement tracking and syncing >

Direct mail has never been easier

Done for you

Target, design, print and ship - we take care of everything.

Incredibly fast

Go from idea to print in less than a week — that's fast!

Full-funnel

Sync engagement across your marketing stack.

Testimonials

Don't just take our word for it

We've helped hundreds of brands expand their reach, attract new customers, and achieve remarkable growth.

  • From idea conception to in-market in less than a week is not just a crazy idea—it is an actual reality... We were incredibly impressed by everything Birdseye did for us and would not hesitate in recommending them to anyone out there who is looking to really engage the RIGHT customers….

    Dave Worth

    VP Sales Planning, Mastermind Toys

  • Working with BirdseyePost has been an absolute game-changer for our business... They don’t just execute campaigns—they take the time to dive deep into our data, identify growth opportunities, and provide strategic insights that have helped us expand our reach in new and meaningful ways.

    Kate

    Founder & CEO, Caitlyn Minimalist

  • The entire Birdseye team has been such a joy to work with. In addition to their personalized care - that goes above and beyond - the platform itself has performed great for us. So far, we are really impressed and can’t wait to watch it gain even more momentum.

    Sharon Oved

    Founder, L'ovedbaby

Caitlyn Minimalist

BirdseyePost has been an incredible partner in elevating our direct mail efforts. Adam and his team are proactive, strategic, and deeply invested in our success—going beyond execution to provide data-driven insights and creative campaign ideas. Their seamless integration, beautiful designs, precise targeting, and full tracking capabilities have made a measurable impact. They truly feel like an extension of our team, helping us move quickly and optimize every campaign. Highly recommend for any brand looking to create deeper customer connections!

★★★★★

Eva Franco

Birdseye has become our trusted partner in guiding our marketing decisions and efficiently managing our ever-changing inventory in the fast-paced world of fashion.

★★★★★

Mod Lighting

BirdseyePost has been an outstanding partner in helping us bring a fresh, data-driven approach to direct mail. Their team takes care of everything—from design to printing to tracking—making the entire process seamless and efficient. For brands looking to create a more personalized and trackable direct mail campaign, BirdseyePost is the perfect partner.

★★★★★

L'ovedbaby

The entire Birdseye team has been such a joy to work with. In addition to their personalized care - that goes above and beyond - the platform itself has performed great for us. So far, we are really impressed and can’t wait to watch it gain even more momentum.

★★★★★

Midori Bikinis

Using Birdseye has truly been a game changer for my business. It's been my trusty co-pilot, helping me plan ahead, stay organized, and write better than ever before. The time it has freed up is invaluable, allowing me to focus on what truly matters– running my business.

★★★★★

Crazy D's

Not only is this app insightful, but the support is INCREDIBLE. I’ve been able to reach their team 7 days/week with questions and learn about ways to improve my store and business.

★★★★★

Read more reviews

Read more reviews

Pricing

Cheaper than a click

Simple, transparent pricing — just pay per postcard sent.
No contracts or minimums.

Direct Mail Campaign

Starting at

$0.50

/postcard

USD

End-to-end campaign management

Recipient address verification

Includes printing, shipping, postage and tax

Reach millions of relevant people across the US and Canada with precision-targeting

Get instant opt-ins when recipients scan your QR code with SnapCapture™

Unlimited creative design services

Personalize each mailer to send the right message to the right person

Enhanced tracking & insights dashboard in the Birdseye app

Schedule a call

Schedule a call

The Birdseye Difference —
Direct mail for the 21st century

Incredibly easy

We take care of everything — from design to shipping — so you can focus on running your business.

Super speedy

We've streamlined the entire process, so you can start seeing results in days, not weeks.

Digitally enabled

We've built software that enables highly targeted, personalized, and trackable direct mail.

Clear results

Direct mail with direct results. Full tracking & attribution, so you can clearly see the impact of each campaign.

Exclusive Offer

Get 1000 free postcards on your first campaign*

Some terms and conditions apply

Fulfilment Partners:

Direct Mail Industry Report

Why Direct Mail is a Powerful Marketing Channel

2025

Quarter Report

Total Sales

$

465,000

Postcards Sent

29,236


Apr’23

May’23

Jun’23

Jul’23

Aug’23

Sep’23

Oct’23

Nov’23

Dec’23

Jan’24

Feb’24

Mar’24

Total Revenue

$

2,452,000

$600k

$400k

$200k

$0k

Personalized Campaign

Max. Discount

Max. % generated discounted

45%

55%

0%

100%

Start Campaign

Discover the power of data-driven direct mail

Explore the latest trends in direct mail marketing with our 2025 Direct Mail Industry Report. Download free today and see how you can leverage innovative strategies like Instant Lead Capture to boost your campaigns.

Download the 2025 Report

Download the 2025 Report

Express Direct Mail becomes effortless

With

Postcard

Design

Printing

& Mailing

Analytics

& Integrations

Targeting

& Personalization

1 week

Less than

Without BirdseyePost

2 months

More than

Obtain audience list

Offer creation

Verify addresses

Postcard design

Printer selection

Confirm formatting

Generate variants

Purchase postage

Quality testing

Print run

Sorting & bundling

Attribution data analysis

Everything you need to know

What's included with BirdseyePost?

What results can I expect? How does performance differ between retention and acquisition campaigns?

What type of business is BirdseyePost best suited for?

Can you help me acquire new customers?

Can I use my own mailing list?

Are the leads captured through SnapCapture opted-in, and is it compliant with regulations?

How does pricing work?

Is there a minimum number of cards I can send?

How does your design service work?

Where do you mail to?

Ready to grow?

Book a call to see how BirdseyePost can help elevate your customer acquisition strategy.

Get in touch

Get in touch

  • Precision Targeting

  • Advanced Personalization

  • Stunning Designs

  • Effortless Campaigns

  • Clear Results

  • Multi-Step QA

  • Print & Send